The ultimate folly is to think that something crucial to your welfare is being taken care of for you.
―Robert Brault, American operatic tenor
Every month we highlight a few of the many REALTOR® Party success stories across the nation. These and others are cataloged on the Success Stories section of the REALTOR® Action Center.
Coalition of Los Angeles REALTOR® Associations Keeps Transfer Tax Increase Off the Ballot
When the City of Los Angeles proposed last spring to solve its $230 million budget deficit by doubling the documentary transfer tax rate to $9 per $1,000 of assessed value, REALTORS® took action – fast. Eleven REALTOR® associations covering the Los Angeles metropolitan area put together a coalition – 25,000 REALTORS® in all – to mount a successful campaign against the proposed transfer tax increase. And, by the way, they offered a viable alternative for raising the needed government funds. Using their own resources, along with funding from the California Association and NAR’s Issues Mobilization program, the coalition conducted polls, drafted an alternative and distributed mailers, which helped to get the transfer tax proposal off the March ballot.
Indiana Association Helps Elect Five REALTOR® Champions to Statewide Offices
It’s always good to have a REALTOR® in the house…not to mention REALTOR® Champions in the state Senate and attorney general’s office! In Indiana last year, five campaigns that received support from NAR’s Campaign Services division swept to victory, assuring industry-friendly legislators just where the Indiana Association of REALTORS® needs them. The 14,600-member association helped elect two incumbent state representatives – REALTORS®, no less -- two incumbent state senators and a state attorney general who was up for re-election. NAR funding paid for radio ads for all five.
Midwestern Ohio Association Turns Pig Roast and Auction into Successful RPAC Fundraiser
When you’re small, it helps to be resourceful, creative, and well-connected. It also doesn’t hurt to have access to a few pick-up trucks, professional auctioneers, and someone willing to roast a pig. The 460-member Midwestern Ohio Association of REALTORS® proved this in 2012, by parlaying an RPAC Fundraising Partnership Program Grant into three-times the amount, which accounted for 70 percent of its total RPAC contribution for the year.
Miami Association Creates Advocacy Team with Game Changer Grant
With 26,000 members, the Miami Association of REALTORS® (MIAMI,) has the potential to wield a lot of power in the advocacy arena, but it was having trouble getting members involved. So in March of 2012, MIAMI came up with a game-changing plan. The association applied for and won a $25,000 Game Changer Grant to create a “Market Solutions through Political Advocacy” team. The team works to heighten member awareness of political issues; recommends local races to screen; and advocates for candidates during elections. It’s working. In the last year they’ve identified a number of local candidates to get behind and increased their Major Investor count from 10 to nearly 60.
In the Nation’s Capital
Check Out the New FHA Ads
As Congress examines the role
of the Federal Housing Administration in the mortgage insurance market,
NAR is running ads in Capitol Hill publications to state the REALTOR®
Party’s case. Do no harm! Since 2008, FHA has helped 4 million
borrowers purchase homes with safe and reliable mortgage insurance. The
REALTOR® Party opposes any changes to FHA that would disrupt the fragile housing recovery.
See last week’s ad
See this week’s ad
Learn About Resources
Get the REALTOR® Party Association Resource Guide
Check out this year’s new REALTOR® Party Association Resource Guide – it’s prettier and includes the new schedule for grants and independent expenditures.
View/download the resource guide (1.39M PDF)
Share Your Success Stories
Send us examples of how your association put NAR’s REALTOR® Party resources to work to implement a successful advocacy or community outreach program. Email your stories to: email@example.com
This newsletter replaces the NAR Weekly Report for this week and the second week of every month. The REALTOR® Party News will publish next on March 14. If you missed a previous edition check out the REALTOR® Party News Archive.
2013 NAR President
Did you ever wonder just what the REALTOR® Party is and how it works? Or maybe it’s so much a part of who you are as a REALTOR®, you don’t even think of it. Either way, the REALTOR® Party Awareness Campaign, launched this month, is for you. This six-week communications campaign is designed to give us all a clear picture of what the REALTOR® Party is and how we vote, act, and invest on behalf of the real estate industry and property owners. Best of all, it’s a campaign you can use. In fact, we WANT you to use it.
Each week we are introducing an infographic (a one-page flier) and a message about the REALTOR® Party. We encourage you to share the infographics with your colleagues and consumers on your website, Facebook, Twitter and Pinterest. And, we hope you’ll write about them in your blog or newsletter.
Take a look at the message and infographic each week at: www.realtoractioncenter.com/realtorparty. You’ll find a video clip of an NAR leader talking about the theme for the week, plus an infographic you can download. The campaign will continue through mid-March.
Help to spread the word. Just like the success stories we highlight in this newsletter, your action and involvement make the difference.
Thank you for all you do.